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A group of BYU students used skills developed in class to highlight their unique experiences and promote diversity awareness among BYU students and faculty   BYU students Evelyn Harper and Kofi Aidoo who are both involved with “Blindspot.” Evelyn Harper did not always want to be an advertising major — she thought she was destined […]

Communications student Marquelle Gray shares how an experiential learning opportunity has enhanced her time at BYU This past summer, I had the wonderful opportunity to study abroad in Europe with the advertising program. While in Europe, we got to attend the Cannes Lion Festival for Creativity, explore amazing countries and cultures and work closely with a non-profit in

Cutri’s documentary examines the world of extreme sports including socio-economic factors and peak in participation. Chris Cutri is a professor of advertising at Brigham Young University. Extreme sports continue to fascinate and entertain the public even after their long history beginning in the 1950s. It is nearly impossible to peel your eyes from the seemingly

(Courtesy of BYU Magazine) With a boost from BYU’s top-ranked advertising program, students are blasting off—creating iconic campaigns and landing at the world’s most-respected agencies. More than 200 strong, boisterous Brimhall Building residents create impactful messages and effective strategies for real-world clients, squeaking colorful solutions onto whiteboards in their ground-floor workroom. Then they spend every

Colleges and students from 23 countries were among the winners at the global 2019 Young Ones Student Awards ceremony held tonight in New York, part of The One Club for Creativity’s Creative Week. The Young Ones Student Awards is one of the world’s most acclaimed competitive showcases for advertising, digital communication and design students. The

The Student Best of Show Award went to the team from BYU who created a spot for Reebok titled “Miguel. Previous winners: 2018 – Best of Show – GE, One More Giant Leap 2017 – Best of Show – Vespa, Ride to Fly http://winners.americanadvertisingawards.com/awards2019/student-gold/

Subaru Brand Challenge Winner Announced On May 22, the two teams selected as finalists in the Subaru Brand Challenge presented their ideas to senior members of the Subaru and Carmichael Lynch teams at Subaru’s HQ in Camden, NJ. Winner: Brigham Young University Katie Nydegger (Acct Manager/Planner), Cera Pack (Copywriter), Cameryn Rupa (Acct Manager), Tanner Todd

Young Ones ADC Student Awards competition offering students the chance to earn an ADC Cube by competing in the same disciplines and categories as the ADC Annual Awards; Young Ones Brief competition, which tasks a team of college students with creating client work with the chance to earn a One Show Pencil; and Young Ones

Four BYU seniors in the School of Communication‘s advertising program — Lorien Pereyra, Pablo Perez, Erin Gazdik and Jessica Nugent — were selected for the Most Promising Multicultural Students Program class of 2019 by the American Advertising Federation (AAF). Each year, the AAF selects around 50 students nationwide for its program and connects the students