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We are Scholars
Our teammates at the Media and Theatre Arts Department have been making some national news of their own. If you haven't seen it yet, it's a rather perfectly orchestrated remake on the Isa...
We break world records
How does 4,000 people and 120,000 water balloons sound? Well take a look at this video to get a brief sample: http://vimeo.com/groups/16610/videos/13595254 World Record Water Balloon Fight ...
The AdLab Story
It's been a long and crazy ride the past couple of years--from awards like National ADDYs, D&AD London first place pencils, ADC Cubes, and Young Guns Gold Bullets, to amazing clients lik...
Bay Area Advertising
For the last couple months, we have been working with Haagen Dazs doing some positioning and strategy work with them. We had all sorts of collaboration from nearly everybody in the lab durin...
Clients, clients, clients
In the past 8 years the AdLab has had some pretty remarkable success stories. Big brands, world-class agencies, and award winning work. The more that we work with real clients, the more that...
Best Spot Ever?
For any company to claim that something they have just produced is "among the best they have ever done" is no small statement. And for a company like Nike, who is known for captivating TV sp...
Competitive Charity Rocks
This happened to me three weeks ago. I was in line at the local grocery store buying my TV dinners and Poptarts like I do every two weeks or so when the cashier asked me if I wanted to dona...
Unicef Tap Project
In colloboration with Droga5 we have taken a new look at seeing who cares more about little children in need. Between David Droga and Alex Bogusky, who would donate the most money for childr...