The four winning ads can be seen here: Gap | Wear With Care Jill Jackson, Taylor Slade, Maren Edwards, Porter Christensen https://www.commarts.com/project/38362/edwards-gap-wear-with-care-60 Google Translate | A Galaxy of Languages Adam Sheets, Tony Bowe, Kayla Elmore, Amanda Leasure, Logan Gardner https://www.commarts.com/project/38361/sheets-google-translate-a-galaxy-of-languages-38 Facebook Marketplace | Long Live Bad Taste Paige Bingham, Porter Christense, Adam Sheets https://www.commarts.com/project/38360/sheets-facebook-marketplace-long-live-bad-taste-47 Crayola | Ink Up, Wash Out

BYU Adlab Alumni: Alexandra Jones Andrew Rhee Dillon Hansen Hailey Skinner Kendelle Cragun Congrats, Cougs! https://www.businesswire.com/news/home/20250410110167/en/National-CineMedia-Announces-2025-US-Young-Lions-Competition-Winners National CineMedia (NASDAQ: NCMI) (NCM), the largest cinema advertising platform in the US and the US representative of the Cannes Lions International Festival of Creativity, today announced the winners of the 2025 US Young Lions competition. Over 500 teams comprised of young advertising, marketing,

Advertising students Mia Shumway, Annie Ebert, and Ben Thornock won a Student Emmy over the weekend at the College Television Awards event in Los Angeles.  Their WNBA ad, titled Welcome to the W, was one of three BYU AdLab spots that swept all nominations in the Commercial/PSA category for this event.  All three students on the winning team are current seniors who

As part of the Utah Legislature’s “BYU Day On the Hill,” the BYU AdLab was recognized for its “extraordinary achievements,” such as being named the number one creative advertising program in the world, sweeping Student Emmy nominations, ultimately winning the Student Emmy for the fifth consecutive year, and winning the Coca-Cola Refreshing Films Competition (featured in movie theaters across North

Four student creative campaigns were recognized in the 2024 Communication Arts Advertising annual – awarded with Comm Arts’ Award of Excellence, one of the most-coveted awards in the industry. Communication Arts magazine is a professional journal for creatives in visual communications.  The projects selected in this year’s competition – the organization’s 65th annually – will be reproduced in the November/December 2024 issue of

The Washington Media Scholars Foundation (WMSF) proudly announced the winners of its 15th annual Media Scholars Case Competition at a prestigious awards luncheon held on June 6th. The event, attended by 160 media executives, university faculty, student finalists, alumni, WMSF staff, and volunteers, celebrated the exceptional talents and hard work of the participating students. The 2024 Media Plan Case Competition

Professor Jeff Sheets was awarded the American Advertising Federation National Distinguished Advertising Educator Award at ADMERICA this year in Salt Lake City. The Distinguished Advertising Educator Award honors an educator who has been a consistent mentor to students, has supported the success of the advertising industry through research, teaching and advocacy, and has been engaged in the advancement of the

The National Student Advertising Competition is the premier college advertising competition that provides more than 2,000 college students with the real-world experience of creating a strategic advertising/marketing/media campaign for a corporate client. This year’s sponsor was TIDE laundry detergent. The BYU Adlab team not only took 3rd place in the national competition but also won BEST BOOK, BEST INSIGHT, and