BYU advertising students claimed three nominations in the best commercial, PSA or promo category, setting the university up for a fifth consecutive win in the category.
Of the three nominations, “Ink Up. Wash Out,” an advertisement for Crayola created by Mia Shumway, Eli Rothas and Kyle Gilmour, took the win.
Shumway credited the university’s advertising school, the Adlab, and its professors for the program’s winning streak at the student Emmys.
“They are the ones who give us the creative freedom and guidance we need to make something worthy an award like this,” Shumway said. “I have no doubt that the Adlab will keep the Emmy tradition alive for years to come!”
See the award-winning commercial here:
Read the entire article here: https://www.deseret.com/entertainment/2026/03/31/byu-student-emmy-wins-2026/