NEWS
AAF American Advertising Awards & Big Adlab Wins
The BYU AdLab had a stellar showing at the AAF American Advertising Awards competition. The AdLab won an astounding 28 Gold awards and 31 Silver awards – one of the best showings for student awards ever.
Advertising Students’ Film Debuts at All-Star Weekend
The AdLab, in partnership with the Utah Jazz, debuted a film at last weekend’s All-Star game festivities in Salt Lake City. The production was one of 24 short films from 11 countries that were part of the NBA’s “NBA Films for Fans” initiative. AdLab students were given a brief and competed with professionals in the market to have the chance to make the Jazz-partnered entry.
Four Students from The BYU ADLAB named Most Promising Multicultural Students
The BYU AdLab had four students selected by the American Advertising Federation as the Most Promising Multicultural Students. Congratulations to Brianna Aguilar, Bri Lucero, Chris Mercado, and John Starkweather as they spent four days in New York City connecting with professionals from brands, media companies and advertising agencies, and getting first-hand knowledge of the advertising industry. They were honored at
BYU AdLab Greatest Hits Vol. 20
The BYU AdLab celebrated the Greatest Hits, Vol. 20 ( a nod to 2023 being our 20th year anniversary of the Lab), as we hosted our annual Sundance Recruiting Fair with over 30 recruiters from top ad agencies from across the country coming out to visit us in person at the Sundance Resort (our fist in-person recruiting vent since the
Adlab Wins Big in the Telly Awards
The BYU AdLab was awarded an astounding 27 TELLY Awards. Congrats to all of this year’s senior students for producing some amazing award winning work.
Young Ones from Brigham Young University
The BYU AdLab had some tremendous success at the One Club for Creativity’s 2022 Young Ones Competition. The School of communications was well represented winning 62 total awards over three competitions, The Young Ones ADC Awards, The Young Ones One Show, and the Young Ones Portfolio Award.
Adlab Grabs 1st Place in District 12 AAF NSAC
The BYU AdLab took first place in District 12 for the AAF National Student Advertising Competition for their campaign for Meta Quest 2. The judges were very impressed and commented that team BYU kind of blew them away with how awesome the presentation was and they could put it in front of a client right now.
Madison Hill and Andrew Rhee Have Promise
BYU AdLab students, Madison Hill and Andrew Rhee were recognized as two of the top 50 Most Promising Multicultural Students in the country by the American Advertising Federation (AAF), and were hosted for a virtual NYC conference with mentoring, networking, workshops, agency visits, recruiting and an awards gala.
Adlab Emmy? Yep!
The BYU AdLab has received all three nominees in the Student Emmy for TV Commercial/PSA from the College Television Awards. This is a remarkable feat to sweep the nominees all from one program